Palma de Mallorca, 17th May 07

FIVE NEW HOTELS ON MALLORCA HIGHLIGHT ITS METAMORPHIS & FUTURE

Latest round up of new hotels opening on Mallorca reflect the island's new look...

This round up of new seaside, town and rural hotels opening on the island demonstrates the metamorphis of Mallorca’s hotel industry and emphasises its new innovative style, sophistication, quality and service that is maintaining the island’s lead as the Mediterranean’s top destination.

These examples also highlight the fact that local families or companies are developing existing properties or looking for existing historic buildings or old hotels to refurbish and reopen.

Hotel Ca’l Lloro Hotel, Pollensa Town

There is a charming history to this hotel, which has been completely refurbished and reopened in the heart of Pollensa on the town’s market square. It was originally opened in 1890, making it one of the oldest hotels on the island, when the current owner’s great grandfather returned from South America to settle once more on Mallorca. The hotel’s name comes from the parrot (“lloro” in Spanish) which he brought back with him from his travels, a bird which had never been seen before on the island.

Ca’l Loro is regarded as an important historic building within the town and the décor of the eight bedrooms reflect a traditional style with modern facilities. The hotel features its own restaurant with terrace, which opens up onto the market square, a roof terrace for sunbathing with great views of the mountains, a lounge/bar area and a private room for conferences, banquets and dinners.

As of June 1st, prices start from 100 euros per double room to include breakfast (excluding local tax). Reservations, tel: + 34 971 535 493 www.cal-lloro.com.

Hotel Playa Azul, Cuidad Jardin, Palma

This 18 bedroom hotel is located right on the beach and within 10 minutes drive of Palma International Airport.. It is now due to open next month. The building was bought by the Rustic Group of Hotels two years ago, who are also developing the Hotel Portofino in the same area.

The hotel has been completely refurbished and painted in a highly distinctive blue. The objective of the company has been to provide quality accommodation with an informal style in keeping with its seaside location. The hotel features its own restaurant, terrace bar, cocktail lounge, rooftop terrace and a small meetings room. Prices will start at €160 euros per night per double room, excluding breakfast and local tax. For reservations, Tel: + 34 971 919 020 www.hotelazulplaya.com

Canet Agroturismo, Esporles.

This new rural tourism hotel has been opened by the same Mallorcan family who own “La Granja”, an established tourism attraction and a tribute to Mallorcan rural life of years ago.

The essence of their existing business has been enhanced in this large farm finca estate dating back to the early 20th century in stunning Mallorcan countryside with views of mountains, almond groves and sheep grazing all around. Canet offers a choice of eight different accommodation options with three double loft rooms, three apartments with accommodation for up to five people, one double room and a small house with two double rooms, two bathrooms, kitchen/dining area, lounge with sofa bed. Facilities also include a waterpark/swimming pool area and complimentary bicycles to explore the surrounding area.

Enhancing the whole experience of staying at this “agroturismo”, Canet features its own musem with traditional costumes, over 40 different species of animals and a wide variety of local flora and fauna. The museum also houses seven local craft workshops where paper, soap, candles, jams and preserves are made. In addition, flour and grain are also processed via traditional methods. .

The Km.1 Restaurant at Canet features an organic menu Monday – Friday and at weekends combines Mediterranean cusine with Asian flavours, when live music is also featured. Each month the hotel organises some specific entertainment, such as a presentation of classic film clips.

Prices start from 80 € per night in the double room. This does not include local tax nor breakfast, which is charged at 8 € per person. Canet is perfect for large celebrations and the entire agroturismo can be hired out for 1.500 € per day. For reservations, tel: + 34 971 611 777 www.parcdecanet.com.

Hotel Rocamar, Colonia San Pere.

On the north east coast of Mallorca, located between the sea and the mountains, is the little fishing port of Colonia San Pere. This small community has been traditionally a favourite holiday area with local families for many years. Recently, the only hostel in the village, just off the main square, has been completely refurbished and re-opened as a small hotel with 10 rooms and 1 self-contained apartment.

Facilities include bar, television room, internet access, breakfast room, outdoor swimming pool, roof terrace with wonderful views and a large rooftop Jacuzzi. The hotel is owned and run by a British woman and her Mallorcan husband and makes a great base to explore the area and enjoy some of the island’s most stunning scenery. Prices start from €110 euros per night for a double room including breakfast. Reservations,Tel: + 34 971 82 85 03 www.hotelrocamar.net.

L’Avenida Hotel, Soller Town.

Located in the heart of Soller’s historic old town, the L’Avenida has transformed an historic 100 year old senorial mansion house to provide metropolitan chic in a mountain setting. The hotel combines elegant contemporary style with the original Puerto Rican influences of the building and features eight rooms and suites, the majority of which have dramatic views of the mountains, a bistro serving Mediterranean food inside or outside in the garden and a “Bodega Bar” with a detailed collection of find wines.

Outside the hotel features a large swimming pool with sunbathing deck, a tropical courtyard garden, a shady gazebo and dining space. Prices start from €160 euros per night in a double room to include breakfast (excluding local tax). Reservations, Tel: + 34 699 235 239 www.avenida-hotel.com.

NEW Website for Palma Hotels

The Palma Hotel Association, which has 34 hotel members ranging from 2 – 5 star hotels, the majority of which are four and five star hotels. The Association has now designed a new multi lingual website to facilitate visitors, it features detailed information on the city, where to go and what to do with an updated events section. The visitor can also make online reservations. For more information, please go to: www.visit-palma.com.

Mallorca Hotel Federation

For general information and reservations on all hotels throughout the island please go to www.mallorcahotelguide.com. Reis de Mallorca is the island’s consortium of individual character hotels, go to www.reisdemallorca.com. Finally, for information and reservations on the island’s wide variety of rural accommodation “agroturismos” please go to: www.agroturismo-balear.com

For further information, please contact:
Mallorca Tourist Board, Dominique Carroll / Anna Skidmore,
Tel:(+34) 971 725 396 Fax: (+34) 971 713 540
E-Mail: info@fomentmallorca.org

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