Palma de Mallorca, 07th Apr 09
NEW VISITOR SHOPPING GUIDE TO MALLORCA
Mallorca’s Chamber of Commerce has launched a new campaign specifically aimed at visitors to boost shopping on the island throughout the year.
Mallorca’s Chamber of Commerce has launched a new campaign specifically aimed at visitors to boost shopping on the island throughout the year. A new, updated guide has been published which features details on 450 different retail outlets. These outlets have been specifically chosen for their visitor appeal and include local artisan products, local food and wine, fashion, leatherwear, jewellery, textiles etc…
Many of the participating retailers offer a 10% or 20% discount on presentation of the “shopping card” printed at the back of the new brochure. Visitors are an extremely important source of trade for the island’s retailers and research over the past 10 years since the shopping guide was first launched, demonstrates that visitors are keen to source and buy local products from the island and that the average spend is around €100 (approx £90.76) per person.
Mallorca’s TOP Local Products
Leather – the island’s reputation for producing excellent leatherwear continues and has spread worldwide with “fashion” brands such as Camper and Lotusse. In recent years, factory shops have opened up all over the island so that visitors can buy top quality at discounted prices.
Olive oil –Mallorca produces distinctive, top quality “artisan” olive oils many of which are in and around the Soller area on the west coast. Production is relatively small and therefore the emphasis is on quality and bottle design to make a perfect gift and souvenir.
Wine – Mallorca now features dozens of local bodegas many of which are concentrated in the centre of the island. Limited production means that many of these award winning wines never leave Spain, so tastings and take home packs are very popular with visitors.
Sobrasada – the island’s artisan pork sausage type pâté mixed with generous amounts of paprika makes its characteristic red colour. Visitors will see many different sizes of sobrasada hanging on market stalls or in groceries.
Ensaimada – dating back to the 17th century, Mallorca’s famous sweet pastry covered in icing sugar is unique to the island and comes in endless combinations. Furthermore, it can be easily transported in colourful hexagonal shaped boxes.
Gourmet Sea Salt - the island’s natural rock salt is harvested by various companies, some of which mix the salt with black olives, local herbs and spices to produce different flavours.
Blown Glass – in the village of Algaida the famous Gordiola glass factory produces a range of glass many designs taken from Roman times using methods which dates back to the second century BC.
Pearls – “Majorica” started the original production of artificial pearls on the island over 150 years ago and continues today in the city of Manacor in the centre of the island. Majorcan pearls are made of shell material and look as good as the real thing.
Ceramics – the traditional brown “greixonera” cooking dishes are ideal for trying out those Mediterranean recipes at home. They come in a range of sizes and shapes and a visit to one of the various pottery centres in Marraxti or the village of Portól is a must.
The new shopping brochure has been printed in several languages including English with six suggestions of different shopping routes throughout the island offering information on restaurants and places of interest in each area. The guide features a useful pull out map of Mallorca and Palma.
All this information is also featured on a new multi-lingual web page: www.shoppingmallorca.net. The guides will be distributed via tourist offices, tour operators, town halls and retailers.
For further information, please contact:
Mallorca Tourist Board, Dominique Carroll / Anna Skidmore,
Tel:(+34) 971 725 396 Fax: (+34) 971 713 540
Further Press Releases:
GOOD NEWS FOR MALLORCA IN 2012 (09th Feb 12)
THREE KINGS - THE FESTIVITIES CONTINUE! (05th Jan 12)
FESTIVE SWEETS CAN BE HEAVENLY (05th Jan 12)