Palma de Mallorca, 08th Jan 10
MALLORCA TOURIST BOARD ELECTS NEW PRESIDENT
Pedro Iriondo has been elected from the travel agency sector to take over the presidency of the Mallorca Tourist Board (Fomento del Turismo de Mallorca).
Pedro Iriondo has been elected as the Mallorca Tourist Board’s new President as of January 2010. A dedicated tourism professional, Iriondo formerly held the position of President of Mallorca’s own travel agent’s association (AVIBA) since 2007 as well as Vice President of the Mallorca Tourist Board since 2005 where he has served for the past 12 years. He also held the position of President of the Mallorca Convention Bureau over four years.
Iriondo, who founded his own travel agency, Viajes Kontiki in 1975, is widely regarded as a key figure in Mallorca’s tourism industry. Furthermore, he has played an active part in every ABTA congress (1983, 1993 and 2003) on the island and is well known by many UK travel agents and operators.
He takes over the position of President of the Mallorca Tourist Board from Alvaro Middelmann with the main objective of strengthening the Tourist Board’s position within its own tourism industry and to continue to maintain positive promotion in the main incoming markets. Says Iriondo; “It is clear that we must continue our efforts to promote a positive image of Mallorca via editorial in the media which is so beneficial to the global promotion of the island”.
Iriondo is married with four children. He speaks four languages fluently, including English, and is a keen golfer.
The Mallorca Tourist Board (Fomento del Turismo de Mallorca) was founded in 1905 and is one of the most established tourist board’s in Europe. It is a private, non-profit making organisation, which was set up to provide a forum and lobby for all sectors of the island’s developing tourism industry. Its main objectives are the positive promotion of Mallorca as a tourism destination via international media; the organisation of various schemes on the island to clean and maintain the island’s beaches and coastline; to maintain and preserve the island’s countryside and rural landscapes and general education locally of the importance of tourism to the Mallorcan economy which currently accounts for over 90% of the island’s industry.
For further information, please contact:
Mallorca Tourist Board, Dominique Carroll / Anna Skidmore,
Tel:(+34) 971 725 396 Fax: (+34) 971 713 540
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